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Meet our team

Joel Craddock APD

Joel Craddock APD

New South Wales Lead Dietitian

Joel qualified and worked as a clinical dietitian in an assortment of hospitals across the Illawarra NSW region before deciding to enrol in a doctorate degree exploring vegetarian-based diets and their relationships with immune function and the inflammatory response. He is currently employed by the University of Sydney as a lecturer and researcher with a focus on nutrition, health and physical activity. In 2018, Joel started a private dietetic practice ‘Purely Plants’, which exclusively advocates a plant-based approach to eating. ​

​Outside of work and study, Joel has a passion for keeping active and enjoying time with his family. Recently he has turned his athletic focus to competing in Ironman distance triathlons and has set a world record for the most elevation gained over 24hrs on a bike (awaiting verification).